The beginning of this month saw the launch of TGI Golf Travel, something I’ve been working towards since we set the wheels in motion back in June.
Having worked for nearly 25 years in the golf travel business I’m no stranger to the industry and in recent years I feel golf travel is becoming a race to the bottom on price.
It’s become about selling the golfer the cheapest possible break, booking it, taking their money and then sending them off.
For me, it’s not all about that there’s far more to it, it’s all about the personal touch. Yes, price is important, but so is customer service and making sure the customer is looked after from start to finish…the finish being when they return from holiday.
It is this personal touch that made working for TGI Golf so appealing. Over the years TGI Golf has built an outstanding reputation through its ‘quality over quantity’ approach, making sure its high-quality PGA Professionals receive first class guidance and services.
Just as the golfer likes to be looked after by the PGA Professional, we want to offer that personalised service, which is why we chose the slogan ‘Custom Fit Golf Travel’.
We will look after every element of the booking, from recommending the best destinations and venues down to tee times and even range tokens, we’ll take care of everything so all the customer has to worry about having a great time.
From working with TGI and its Partners while pulling together the Team Challenge I saw a significant number of Partners becoming involved in planning golf breaks, from teaching breaks and playing holidays to Masters and Ryder Cup trips.
So now they can book a whole host of trips through their own company, TGI Golf Travel.
We’ve been blown away by the reaction since the launch and have been busy planning plenty of trips for customers – from family holidays and weekend excursions through to teaching breaks for PGA Professionals and trips to The Masters.
Long may this success continue.
TGI Golf Travel